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Analytics and AI without the intimidation. Plain-language guides to SQL, data work, and practical AI — examples you can use at work, a little humor, no PhD required.
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Synthetic data: when fake data is the ethical choice
Fake data is not always a shortcut or a scam. Sometimes synthetic data is the ethical choice for demos, tests, and training. Here is when to use it, when not to, and how to keep it honest.
xAI Console and API: only if you build apps
The xAI Console is for apps that need a key, not for a chat plan that already answers questions. Make one request,…
Gemini in Gmail, Docs, Sheets, and Drive
Gemini inside Gmail, Docs, Sheets, and Drive is powerful because it sits next to real work. Part 4 covers a draft-edit-verify-send loop,…
Team and enterprise notes
Part 7 closes the Claude Cowork tutorial with Team and Enterprise notes: admin controls, spend and roles, OpenTelemetry monitoring, why personal Pro…
Cohorts for customer analytics
Weekly signups are not the same product experience. Part 3 of Customer analytics basics builds cohorts, retention curves, and comparison grids so…



