Category: Tutorials
ARR and MRR vocabulary for non-finance
ARR and MRR sound simple until three teams report three different growth numbers. Learn the non-finance vocabulary, what each metric includes, and how to ask definition questions without…
Funnel stages that match the product
Generic marketing funnels hide the step that actually matters in your product. Part 1 of Customer analytics basics maps Visit to Pay stages to real events so activation…
Experiment design beyond the p-value
p < 0.05 is not a product strategy. Experiment design beyond the p-value covers hypotheses, ethics, rollouts, and decisions that survive contact with real teams. Part 1 of…
Sampling and bias for analysts
Your sample is not “the data.” It is a story about who showed up, who got filtered out, and what bias you baked into the chart. Part 1…
What Gemini is (and Google’s many AI names)
Gemini is Google’s AI assistant family, not one button. Part 1 separates company, models, and products, translates old names like Bard and Duet AI, and maps the app,…




